Privacy Policy

Last updated: January 2026

Second Prime Strength (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect, how we use it, and the choices you have when you visit our website, submit forms, or interact with our services.

1. Information We Collect

We may collect the following types of information:

  • Contact information: name, email address, and any information you provide through forms.
  • Application details: information you submit when applying for coaching (e.g., goals, training history).
  • Website usage data: basic analytics such as pages visited, device type, browser, and referral source.
  • Communications: messages you send to us and our responses.

2. How We Use Your Information

We use your information to:

  • Respond to inquiries and provide support
  • Review coaching applications and determine program fit
  • Deliver services, updates, and relevant communications
  • Improve the website and user experience
  • Maintain security, prevent fraud, and enforce our terms

3. Cookies & Analytics

Our site may use cookies or similar technologies to support core website functionality and understand how visitors use the site. You can adjust your browser settings to refuse cookies, though some features may not function properly.

4. Sharing of Information

We do not sell your personal information. We may share information only as needed to operate the business, including with:

  • Service providers (e.g., website hosting, email systems, analytics tools) who assist in operating the site
  • Legal or safety requirements when disclosure is required by law or necessary to protect rights and safety

5. Data Security

We take reasonable steps to protect your information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain personal information only as long as necessary to respond to requests, provide services, and meet legal or operational requirements. You may request deletion of your information as described below.

7. Your Choices

You can request to access, correct, or delete your personal information by contacting us. You may also unsubscribe from non-essential emails at any time using the link in the email (where applicable).

8. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for the privacy practices or content of those websites. Please review their policies separately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page and the “Last updated” date will be revised accordingly.

10. Contact

If you have questions about this Privacy Policy or your data, contact us at:

Email: info@secondprimestrength.com